Date of publication: 04/11/2017 13:44:14

Anton Logvinov is one of the pioneers and veterans of Russian gaming journalism. You probably know this person. If you are over twenty, you have most likely bought magazines gambling addiction and looked at his reviews and opinions there. If you are younger, then you know Anton as a successful video blogger. What unites the older and younger generations? Right. You all know about the huge number of memes associated with Anton. Where did they all come from and why? Let's find out.

Years of Gambling Addiction

Anton began his career in a well-known magazine gambling addiction. At first, like everyone else, he wrote articles with opinions and reviews on this or that game. For example, he has a fairly detailed and interesting review on Star Wars: Knights of the Old Republic. Yes, yes, on the same one KOTOR. It is written well and in it you can see Anton’s narration style, namely, delight, joy and abundant emphasis on all the advantages of the game. But Anton wasn’t very interested in writing reviews, so he decided to start making videos.

In 2004 he founded the studio FXA Studio and became a video producer Gambling addiction. Remember the disks that were in the magazine? So, all videos, reviews and opinions were created by Anton’s studio. Thanks to the professionalism of the studio and the good oratorical abilities of Logvinov himself, his opinions began to have success, since he was almost the only one who was interesting and pleasant to listen to. Thanks to these opinions and reviews, Anton became an unspoken face Gambling addiction, gaining universal love and popularity. He was so famous and revered that when he left the magazine in 2012, many began to say that gambling addiction died.

Summing up this period of Anton’s life, we can safely say that before us was a good, promising gaming journalist who was interesting and pleasant to listen to. The only negative can be called only a slight bias in Logvinov’s personal opinion towards consoles, but at that time it was not so critical. And in 2011, the same incident happened when bias took over during the review Mortal Kombat 2011, Anton said the cherished: “I forgive all the disadvantages of this game, simply because it is a new MK, I give it 10 out of 10!” And wrap everything up...

Care on YouTube

After Anton left Gambling addiction and went on a free swim, all the journalist’s forces began to go into the canal for YouTube. And here he stopped limiting himself: reviews of games, even movies, unboxings, reports, streams and special materials - Logvinov began to take on everything that could bring fame and income. The channel gradually developed and, on this moment, has over half a million subscribers. It would seem that everything began to change in better side and, having become independent, Anton will finally spread his wings and soar above the wasting Gambling addiction.

But it was not there. The fact is that, having become free from the oppression of the magazine, Logvinov was freed from journalistic ethics and reputation, as a result of which his opinions began to be wildly biased, and reviews were carried out strictly on the loudest and most successful releases. The maestro decided not to bother himself with mediocre or downright bad projects. On top of everything, Anton showed himself to be not the most intelligent, pleasant and far-sighted person, which contributed to the emergence of many memes about his beloved self, but more on that below.

Emotions at your fingertips

Memes about Logvinov are mainly associated with his habit of giving most games the highest score, enthusiastically saying: “10 out of 10, my God!”, However, there are many memes that arose for other reasons. For example, “emotions at your fingertips” - Anton uttered a similar phrase during one of his reviews, praising the game and emphasizing how good the gameplay feels. Both of these phrases are now the most popular memes about Logvinov, so popular that he is often parodied using these phrases. Even Anton’s former colleague, Alexey Makarenkov, in a review on INSIDE mentioned "fingertips".

The above memes are quite funny and harmless, but what I'm going to say next is not. As I said above, having set off on a free voyage, Logvinov became biased and corrupt, and therefore stopped taking into account any opinion other than his own. This gave rise to a number of rather offensive statements towards users and the creation of the so-called “lower Internet” - the place from which all its haters and schoolchildren come. Naturally, everyone who expressed at least some disagreement with the Patriarch received the stigma of a “resident of the lower Internet” and a ban from his personal blog.

Anton practiced and practices insulting his readers and viewers in Twitter. Seeing disagreement with his opinion, the reviewer could curse the reader, insult him in every possible way and point out his superiority. News of such behavior quickly spread throughout Runet and people began to make parodies and memes of Anton, finally losing their last respect for him. If earlier, people somehow turned a blind eye to the fact that Anton’s reviews were openly paid for, because a person cannot every time be so childishly and naively delighted with the game and throw in dozens, but now various YouTubers have made parodies of him, including the famous Orc Podcaster and myself Maddison. YouTubers also noted a huge number of videos in which they analyzed the behavior and creativity of the maestro.

Corruption and bias

Anton's corruption and bias are legendary. I will give only the facts. Fact one - reviewing a mediocre Master of Orion: Conquer the Stars, Logvinov gave the game a fairly high rating of 9 or 9.5 points and, as if by chance, mentioned that the Belarusian publisher Wargaming named a star after him (a real one, not in the game) and sent him a certificate, which he boasted about. Naturally, this can be regarded as bribery, because all unbiased publications gave this game average ratings, but not the highest.

Fact two - Anton called him shit in absentia Middle-earth: Shadow of Mordor, based only on your feelings (this is not a joke, you can evaluate it on YouTube), here you can also add correspondence pouring shit on Dragon Age: Inquisition, citing the fact that he did not like the prologue. Apparently it was not proper for the Patriarch to evaluate the entire game and admit that he was wrong, and therefore the maestro decided to ignore the release of these very, very good projects.

Fact three - Logvinov gave a bad grade Beyond: Two Souls due to the fact that Ellen Page did not give him her autograph at the presentation of the game. The reviewer made a video in which he criticized the game, found hundreds of disadvantages and shortcomings, but predictably kept silent about this event.

Anton is bought, Anton is sold. Those publishers who are friends with the “journalist” send him press releases of games, invite him to presentations and exhibitions - they receive good criticism and a rating of at least 9 points. The rest are content with complete ignorance and neglect on the part of the Patriarch.

Donatny Tokha

It’s worth mentioning separately about the donations that Logvinov loves to collect from his viewers. Having become a blogger, he started a tradition of demanding half a million rubles a year from subscribers, citing the fact that, they say, he has a studio and needs to feed it. To be fair, it is worth noting that Anton himself has more than once admitted that he now does nothing except sit in front of the camera and express his opinion, while the rest of the workers create the video, edit it, select the sound, and so on. People heard, understood and accepted him, and therefore donations were calmly collected and videos were released.

However, last year he went even further and created In contact with a closed public for “select” - regular donors, where he posts reviews and various materials earlier than on the main channel, or does not post them on the main channel at all. Many of his viewers were indignant and are still indignant because the review on Deus Ex: Mankind Divided never left the walls of the closed public. Who knows what else is out there from the materials that were not released on the main channel, but Anton, of course, releases the most hype ones on the main channel.

Anton Logvinov is a controversial personality. Having started for health in one of the most prestigious gaming magazines in Russia, he ended for peace in his YouTube channel, surrounded by admirers looking into his mouth and a bath for all those who disagree. Anton’s few advantages, such as: interesting presentation of material and professional video sequence, are interrupted by a sufficient number of the above-mentioned disadvantages.

Whether you watch his video or not is up to you, I watch it sometimes, but I don’t take it seriously at all. How do you perceive it? You?

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I remember with warmth those times when diaries from gambling addiction were published from gaming exhibitions. I will never forget how in one of the videos in the E3 2009 diaries, a guy came up to Oleg Stavitsky out of nowhere and put a thong on his head. Like at GamesCom 2009, Anton Logvinov decided to say hello to R2-D2, but he started making the same sounds as in the film and began chasing Logvinov throughout the exhibition. There is even a video with funny moments, although in poor quality

And New Year's Santa Clauses can be reviewed every year. The author of this publication correctly noted that Logvinov is a controversial person. I remember back in the gambling addiction in 2009 or 2010, he said - “If today you play on the computer, then tomorrow you play Allods Online.” Although later, when Mafia 2 came out, he recommended playing it on a PC. He said the same thing about Crysis 2. At the moment, it's up to everyone how they feel about it, but you can't deny the fact that sometimes it's interesting to listen to his opinion.

Mas7er wrote:

Logvinov is such a collective image of our gamer/youtuber. Alas, this applies to almost all bloggers in the Russian-speaking segment and most foreign ones. Don't look for objectivity and honesty, it doesn't exist anymore. Capitalism, what can we do?
Logvinov simply does it completely openly and openly. And, to be honest, perhaps this is better than many others who shout about their incorruptibility and honesty, but in fact they absolutely also put hard cash in their pockets for their purchased opinion.

I agree with everything, it’s much more disgusting when a person boasts of supposedly honesty, but in fact promotes everything. You can even laugh at Tokha, he does what he does so openly.

I believe that all opinions are subjective, even the most “objective” journalists, just as there is not a single game about which everyone would agree in all aspects concerning it.
p.s. I would also give MK a 10, just because it’s MK)) IMHO. I don't remember a single bad mortal kombat

doppelganger wrote:

I watch and in most cases I take it seriously, because his opinion largely coincides with mine, plus I like his presentation of the material, due to the fact that he gave some games a bad rating, well, that’s his Subjective opinion No , this is just my purely personal opinion, it’s a matter of taste and it’s up to you to watch the blogger or not. Maybe he receives royalties for promoting some games, but in the videos that I watched, I agreed with many of them.

I don’t argue, if you agree with him, then look at your health. But personally, I am offended by the fact that a person has not completed the game, but based on how he played for 30-40 minutes at the exhibition, he draws some serious conclusions. Call yourself a journalist, so behave like a journalist. And giving subjective assessments when you are a journalist is somehow not comme il faut. There are bloggers who review movies, so they always emphasize what they say IMHO, but here it seems like a professional analysis.

Anton Logvinov's blogs are about video games. The young man is a popular journalist in our country who deals with gamer reviews of both local and online games. His opinion is valuable to most people.

Anton was born in Dubna (Moscow region) at the end of October 1984. He never said anything about his family, preferring to hide the details of his personal life. Perhaps these issues were never covered in the interview, or perhaps the man is quite secretive, and therefore does not consider it necessary to involve the public in family matters. The creative biography of Anton Logvinov will be discussed in the article.

Marriages

Logvinov was married to the famous singer Marina Khlebnikova, the young man for some time acted as the bass guitarist of the group in which the artist sang. Being spouses, they never divulged details of their family life. Unfortunately, the union did not last long; no one knows the reason for the separation of the young people: neither Marina nor Anton himself ever advertised this in the press. It is known that the couple was unable to have a child. Marina remarried after the separation.

Anton long time did not advertise his relationships with the opposite sex. However, not so long ago I began publishing posts on Instagram with a girl named Lolita. Photos of Anton Logvinov and his future wife were actively commented on by users. The young people started dating in 2014 and got married not so long ago. The couple does not have children yet, but the lovers admit that they have a wonderful time together - traveling and competing in computer games.

Professional activity

The general public first became aware of Anton Logvinov thanks to his journalistic activities. The man was the editor of the magazine "Gaming", like most, he started small - wrote articles, small reviews and waited for his "finest hour".

Everyone who in our country has ever been interested in computer games or at least heard something about them, purchasing this magazine, knew who Anton Logvinov was.

At one point, the boring activity of writing set his teeth on edge, and the young man decided to enter the vastness of the World Wide Web. At first I wrote columns on my own accounts, in social networks, did reviews of various games, mainly those that had only recently been released.

This was mainly qualitative criticism with ratings on a ten-point scale. Gradually, video game developers learned about Logvinov, became familiar with his work, and even rushed to conclude cooperation agreements with the young man. Not without a fee, of course.

Product promotion

This is how Anton Logvinov began promoting the products of famous video game developers on the market. Certainly, ordinary people I didn’t like this - rumors spread that the blogger had sold out and lost the ability to objectively evaluate, but Anton to this day has not ceased to be a popular columnist. He created his own website, a channel on the popular video hosting YouTube, and maintains pages on VKontakte, Instagram, Twitter and Facebook.

At the moment, Anton Logvinov is a businessman - he appeared in the Videomania project and already at the age of 20 began to earn decent money. At first I made videos about games and posted them on YouTube. And the popularity grew more and more every day.

Now Anton was offered cooperation by larger companies - in particular, representatives of GSC Game (their projects are known all over the world).

Own projects

Anton created his own website in 2010. In an interview, the blogger admitted that at first he took out loans in order to purchase the necessary equipment and develop his activities and shoot high-quality videos. His first creation was the FL Studio project, where he continues to work to this day.

Now he continues to collaborate with Igromaniya; the magazine is invariably bought up by gamers. Anton Logvinov actively develops his blogs on the Internet, expresses his personal position in them and earns fabulous money from this. He says about himself: “I don’t get up from behind the monitor and get paid.”

The business brings in enormous income, so there is no point in not developing it. Anton can be found on all well-known social networks; his texts are never boring - he always tries to take a creative and very unconventional approach to the issue of blogging.

There are so many characters online that it’s hard to keep track of them all. An example of this is Anton Logvinov - only lovers of objective reviews of computer games and impartial journalism can know who he is. In any case, this person can be included in the list of “long-livers” of the network, so the character is worth examining point by point.

Video Game Reviews

We will never know who was the first to review a video game and post it online. But the phenomenon gained popularity over the years and resulted in a peculiar modern culture:

1. Many modern players will not risk launching a new product without first reading the review;
2. The corresponding videos receive hundreds of thousands of views on YouTube;
3. Miracles of editing and humor help attract an audience far from the gaming industry;
4. Original “pillars of society” have emerged, whose opinions are listened to by the majority.

• It is easier to understand whether a person is speaking seriously or joking;
• You can directly see the reviewer's real emotions;
• There is no need to read walls of text when you can limit yourself to a 5-minute video.

The genre has become popular due to the fact that the majority of the online audience loves games. And finding out whether something new is worth something or not is a sacred matter.

Anton Logvinov's blog

The subject became famous thanks to his blog and the videos he posted. Today, in the era of social networks and globalization, a personal website is an unaffordable luxury or simply an unnecessary platform.

But Anton still holds it:

1. Posts new videos;
2. Publishes short notes;
3. Edits information about yourself;
4. Invites advertisers to cooperate.

1. Almost 30 thousand subscribers;
2. About 30 thousand records;
3. Repost your own posts from contact;
4. Reposts from Instagram ;
5. Own thoughts;
6. Video, video and more video.

Nothing like that, but 30 thousand records is an amazing fecundity that commands respect. If only someone else would be interested in this, otherwise there is a very modest number of readers and no more than ten likes under each post. With rare exceptions.

Apparently, the regular audience is not too fond of Anton and his messages about vacation, travel and work.

• Logvinov was born in 1984;
• Hometown is Dubna;
• The hero founded FXA studio;
• The person considers himself a producer.

Logvinov, apparently, does not have a higher education. In any case, the fact of receiving it is not mentioned anywhere - neither on personal pages on social networks, nor on the blog, nor during interviews.

By the way, you can evaluate Anton Logvinov’s subscriptions, photographs and recordings he publishes. Based on them, we are dealing with a traveler, a romantic and a lover of showing off in front of the camera. The journalist has 13 thousand subscribers on VK, and now they are already showing much more activity.

Marina Khlebnikova and Anton Logvinov

The younger generation no longer remembers Marina Khlebnikova, but she once managed to become popular for a short period of time.

• Fall from fame;
• Decrease in the number of concert tickets sold;
• Cancellation of part of the tour;
• Rare performances in front of your audience.

But it just so happened that Khlebnikova’s first husband’s name was also Anton Logvinov. The marriage broke up in the last millennium, but the memory remains. Therefore, with the appearance of a video game reviewer, suspicions crept in - was this the right person?

Absolutely exactly No:

1. At the time of the divorce, our Anton was a little over 10 years old;
2. The difference between the singer and the journalist is almost two decades;
3. The first husband was a musician and played the bass guitar quite well;
4. Photographs have been preserved that completely refute this version.

So, we are dealing with a banal coincidence of first and last names. Marina Khlebnikova has nothing to do with the hero of our story and certainly was never married to him.

Anton himself does not particularly advertise the details of his personal life. As far as we know, he is lonely, but he is completely satisfied with this state of affairs. Let's hope that Logvinov, in his attempts to improve his personal life, will not pay attention to another pop star.

Why does everyone hate the reviewer?

The main negativity that netizens express towards the “journalist” is related to his behavior:

1. Excessive emotionality during reviews;
2. Pretense, noticeable to the naked eye;
3. Corruption;
4. Willingness to trash the game if no one paid for the review.

It's no surprise that the audience special respect He doesn’t have any feelings towards Logvinov, realizing that we can’t take our “businessman’s” word for it. The rest of the complaints are trivial - if not for venality, Anton could have become an interesting reviewer.

Blogger Anton Logvinov

Anton Logvinov is a fan of reviewing video games and traveling to conventions and other events. This person has:

• Your own channel on YouTube;
• Own blog;
• VK and Twitter page;
• Lots of posts on Instagram.

Unfortunately, what a modern “journalist” does not have is the concept of integrity and objectivity:

1. No matter how bad the game is, Logvinov will praise it if he was paid for it;
2. Until the last moment, Anton will deny the fact of payment and make an offended face;
3. Even good game the reviewer will shower him with “life-giving rays of dirt”, because no one “brought him money”;
4. Watching such a contrast is a little disgusting.

It is difficult to say who constitutes Anton Logvinov’s main audience. Being disappointed over and over again with each new review and continuing to watch it is the policy of masochists, but nevertheless, more than half a million viewers are subscribed to his video channel.

Video: another opinion about Anton

In this video, Joseph Kerr will tell his opinion about Anton Loginov, who he is - an objective reviewer or a corrupt hypocrite:

A name like Anton Logvinov is well known to people who prefer to spend time at the computer in the company of games, both online and local. He is a person who helps you to know more about such entertainment and his profession is blogger.

Anton Logvinov’s opinion is quite valuable for knowledgeable people, because this option for spending free time has become very popular in our time. And this means that everything more people turn their gaze towards modern bloggers.

Blogger biography

Anton Logvinov was born in one of the Russian cities in the north of the Moscow region (Dubna). This happened in the fall of October 23, 1984. The details of his family life, facts from the life of his father and mother are unknown to the public. Perhaps the reason for this is that until a certain point no one was interested in the identity of this now famous blogger. Or maybe he just doesn’t want to reveal the facts of his biography in order to protect this part of his life from prying eyes. In any case, in no interview does he say anything about his parents or any other relatives.

Personal life

The first marriage is the only thing that Anton Logvinov could not hide from the press. His wife, Marina Khlebnikova, was a famous person, a singer, and the press had a special interest in her personal life. Moreover, Anton at that time was the bass player of the group in which his wife sang. Although Marina and Anton did not like publicity and did not immediately talk about their marriage, over time everyone learned that they had become spouses.

Unfortunately, this union did not last long. No one knows the reason for the breakup except them. Be that as it may, they divorced without having time to have a child. After the breakup, Marina was married again, and in her second marriage she had a daughter. Anton completely closed his personal life from everyone, and we can only speculate about whether he has a passion.

Game industry

If we talk about his professional field, Anton Logvinov became known to people when he began editing in one of the most popular magazines in the gaming industry, Igromaniya. Everyone who is interested in computer games has at least once bought this collection of releases about various new products in this area. Anton wrote reviews about various games that were published, but they were often criticized. Some believed that he did not evaluate this or that game objectively enough, but the developers entered into an agreement with him in order to promote the product on the industry market. We cannot say for sure whether this is true or not, but the magazine was popular, and Anton’s articles were actively discussed in certain circles.

Personal business

Over time, Anton Logvinov, whose reviews were gaining popularity, became part of the famous Videomania project. At that time he was only twenty years old. He made videos about various games that were viewed by millions of gamers, and this made him even more popular. It is worth noting that most often he collaborated with the developers of the GSC Game company. After all, their projects have won a leading place in the game rankings.

Over time, Logvinov saw that Videomania did not have enough capabilities to respond in a timely manner to new products coming out, to create videos with in-game footage for a more vivid and realistic result. He began to think about creating his own project. And already in 2010, the world of gambling learned about Anton’s personal website. Having taken out loans and purchased the necessary equipment, he began to develop his activities, filming high-quality reviews of games. Those who liked his style continued to work with him. The FXA Studio project was his brainchild, and he continues to develop it to this day.

By the way, Anton has not stopped collaborating with Igromania. He says he is very happy that people continue to buy the magazine. When finding and reading information on the Internet, a person can do this simply out of idle interest, but if someone buys a magazine, then he does it purposefully. The fact that it is still popular only shows that there are people who are seriously interested in this industry.

Activities on the Internet

In addition to the above, Anton Logvinov is actively developing his activities on the Internet, using all possible tools. There is no point in hiding the fact that such a business brings him considerable income, which means it is worth continuing to do it. Thus, all Anton’s efforts are aimed at ensuring that as many people as possible learn about his project, watch his reviews, and read his releases. So that his audience does not get bored, he constantly introduces something new, introduces some technologies, changes ideas.

Anyone interested in his work can find his pages on social networks such as:

He writes his blogs in an unconventional way, trying not to miss a single new product or addition to any game. And the developers work closely with him. After all, they are also interested in promoting their projects. And the fact that Anton’s opinion carries significant weight among gamers encourages them to work together with him.

Future plans

Anton Logvinov's channel is constantly evolving, new additions appear, but he never stops striving for something more. He can be seen at all events related to the gaming industry. Either this is a Dota tournament, or this is an evening associated with the release new game. He can be seen in company with equally talented people who have connected their lives with this area. IN Lately Anton worked a lot with releases for the game S.T.A.L.K.E.R. There is probably not a single person who has not heard this name. The game has earned itself a place in the ranking of the best quests of recent times.

Three versions of it were released, and each of them was carefully processed by Logvinov and his team. He speaks well of the first part - “Shadow of Chernobyl”, and the second - “Clear Sky”, and the third - “Call of Pripyat”. But his conclusions are based not only on unfounded evidence; he confirms them with detailed video reports. When gamers asked which game could compete with S.T.A.L.K.E.R. according to the graphics and storyline, he confidently answers that Metro 2033 and Fallout have a chance. In any case, his opinion is the opinion of a professional who views this or that game from his own position. Your task is to watch, read, play and draw your own conclusion, which may not always coincide with the opinion of a famous blogger.